The Psychology of Ambition

The Psychology of Ambition

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The Psychology of Ambition
The Psychology of Ambition
A builder’s approach to relationships

A builder’s approach to relationships

Go for win-win, or you’ll get lose-lose

Dr. Gena Gorlin's avatar
Dr. Gena Gorlin
Apr 01, 2022
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The Psychology of Ambition
The Psychology of Ambition
A builder’s approach to relationships
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The idea of going for “win-win” in our relationships isn’t new. Most traditional communication frameworks push for this approach over various “win-lose” approaches. Here’s a common way this idea gets represented:

In my own work with couples, cofounders, and anyone looking to improve their relationships, I present this modified version instead: 

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