I've appreciated Estee Lauder for a long time because they are one of very few companies that keep their classic perfumes in production, in more-or-less their original form.
Youth Dew (which I think must have been commissioned under Lauder's tenure) was maybe the first perfume that was marketed to women to buy for themselves, rather than receiving as a present from a man. You can still get it, and it still smells incredible.
YES- this was one of Estee’s breakthrough innovations (specifically with Young Dew, which she marketed as a bath oil doubling as a perfume because she knew women would then feel ok about buying it for themselves).
This series is the best thing. Really. I'm 65 now, but remembering finding the love of career pursuits in my youth still makes me smile. I've heard from so many people that they're uninspired...dulled to possibility and ambition. These stories are like Art in their projection of a type of ideal-a life well lived through an exciting career. As a group, if you intend it to be a book or larger piece, I can see a young person reading them avidly. As they read, the principles will come forward to them and hopefully give them confidence to follow that love in their own lives.
I've appreciated Estee Lauder for a long time because they are one of very few companies that keep their classic perfumes in production, in more-or-less their original form.
Youth Dew (which I think must have been commissioned under Lauder's tenure) was maybe the first perfume that was marketed to women to buy for themselves, rather than receiving as a present from a man. You can still get it, and it still smells incredible.
YES- this was one of Estee’s breakthrough innovations (specifically with Young Dew, which she marketed as a bath oil doubling as a perfume because she knew women would then feel ok about buying it for themselves).
This series is the best thing. Really. I'm 65 now, but remembering finding the love of career pursuits in my youth still makes me smile. I've heard from so many people that they're uninspired...dulled to possibility and ambition. These stories are like Art in their projection of a type of ideal-a life well lived through an exciting career. As a group, if you intend it to be a book or larger piece, I can see a young person reading them avidly. As they read, the principles will come forward to them and hopefully give them confidence to follow that love in their own lives.
That’s very heartening to hear, John, since it’s exactly what I’m after!